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Double-Sided Cutting Board — Amazon Launch Built in 8 Days

Published Date September 2025
IndustryHome & Kitchen / Kitchenware
ServicesAmazon Listing Optimization
Overview
Levon was preparing to launch an advanced double-sided cutting board on Amazon and needed the full visual story ready fast. The product combined several selling points — dual surfaces, safer cutting details, durability, easy cleaning, and practical storage — but those advantages had to be understood instantly in a crowded marketplace.
Promotional graphic featuring "THE OLD WAY" and "THE NEW STANDARD" text in a side-by-side or stacked comparison layout.
Raw marbled beef steak and sliced cuts rest on a cutting board with garlic, rosemary, and salt in a bright kitchen; an appetizing scene.
Product packaging or promotional graphic for a cutting board, featuring
Two rectangular cutting boards, white and gray textured, stand upright with a chef’s knife and white holder, showcasing kitchen tools.
Close-up of a minimalist black frame around an off-white, lightly textured panel, showing a crisp corner and clean modern design.
Product packaging or promotional graphic for a cutting board, featuring
Bright kitchen counter with a black-edged cutting board, chef’s knife, chopped carrots and cucumbers, salad bowl, and potted plant.
Challenge
The launch timeline was tight, and a few simple product photos would not be enough. Levon needed a complete Amazon image system that could make the product stand out at thumbnail level, explain the construction clearly, show real kitchen use, and give shoppers strong reasons to choose it over standard cutting boards.
Solution
In eight days, we developed the full launch visual set: a strong hero image, lifestyle scenes, technical and specification graphics, material close-ups, feature-led comparisons, and in-use imagery. Each asset was designed as part of one conversion-focused sequence — first earning attention, then explaining value, removing objections, and giving the product a polished, premium Amazon presence from day one.
Project Outcomes
8 Days
Full Launch Delivered
A complete Amazon-ready visual system created within an eight-day launch window.
Full Set
Conversion-Focused Listing
Hero, lifestyle, comparison, specifications, close-ups, and product education built as one cohesive sequence.
Standout
Clearer Product Advantage
Visual storytelling made the board’s dual-sided design, durability, and safer-use features easy to understand at a glance.